Thursday 6 August 2009

NewsReel 07/08/09

Hey you! Got news for us? Chuck it at this – editor@thereel.net.


The Sweet Shop gets Rudy and Levene


We love a bit of Sweet Shop action, so the latest news from the tasty production company got us all excited. International hothouse production company The Sweet Shop has just expanded its London operation with the hiring of Rudy Taguri as Director's Representative and Andrew Levene as Producer.

Speaking on the move, Taguri commented, ‘I’ve admired The Sweet Shop’s talent pool and quality of work across the globe for some time now and the chance to amplify its already rapid success in London, is something I’m definitely looking forward too.

The move re-unites Taguri with former colleague Candice Chubb, now MD of the Sweet Shop. Chubb has taken time to pick who she thinks to be the perfect team to help drive the London office forward. She comments; ‘I am thrilled to be welcoming Rudy and Andrew to The Sweet Shop, having them on board cements and furthers the strength of structure in our London office. We are getting interest from some amazing new talent, who see an advantage to how we are doing things differently, the local support we provide along with our global model makes us unique. It’s not hard for directors to see how the opportunities of our strengths beyond the UK base of operations will further their careers. Having Rudy and Andrew with me is further testament to our progression, I am truly excited about the time ahead'.

Great stuff! Looks like Rudy can’t fail (to work for good production companies). Ha ha ha … oh.

http://thesweetshop.tv/

JWT gets PB to DCD


JWT London announced this week the appointment of Paul Banham as Digital Creative Director. Paul brings to JWT 16 years of outstanding marketing experience and is one of the elite few creative directors to have won awards across both the on and off-line worlds.

During his career Paul has worked at world-class agencies such as AIS, Agency.com and WCRS Arnold Worldwide, where he has held senior creative positions, working on a raft of multi-award winning campaigns.

Paul's extensive experience in branding, design, integrated and digital have given him a unique perspective and approach. He has won over 130 creative awards, these include the likes of D&AD, Cannes, Euro Best, The One Show, Clios, Creative Review - The Annual, New Media Age, Revolution, Eyeblaster, IAB Creative Showcase, The Viral Awards and the LIAs.

http://www.jwt.co.uk/

Maxim goes Partizan


Partizan has just signed (to much coo-ing and ahhhi-ing) 23 year old director Maxim Zhestkov. Born in Russia, at the age of six he was given his first computer, a ZX Spectrum, and devoted his time to drawing huge and very detailed illustrations. He was also a keen gamer, and believes his enthusiasm for design and CG effects can be traced back to those days. After high school Maxim undertook a degree in architecture, which he followed by studying graphic design, fine art, illustration and sculpture.

He says: “There are no limits in graphics - everything you can imagine is possible. But I have to say I still love architecture. It all started with 2d illustrations, that smoothly turned into 3d illustrations and spaces. Then I developed a passion for architecture and graphic design. Then I realized that the most important thing is video!”

To check out his latest (frankly awesome) MTV work head to his showreel or look forward to the imminently shipping July Reel DVDs.

And finally…

We’re sure you crazy, web-savvy Reelers are all over this already, but for the uninitiated here is the latest ‘Autotune The News’. Amazing!

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