Meribel Cristal Winners

The European Film Winners were announced last night and provided some interesting choices from Meribel's Jury.

Taking the grand big daddy Cristal for 08 (strangely) was Sony's Campaign 'Music Pieces'.

Following on behind was the Sony campaign 'Foam City' co-winning the er... Tourism Leisure Category (go Sony!).

Other winners were as follows:

Food Drink Category: 'Open Source' Pepsi
Automobile Category: 'Maggia' Volkswagen
Insurance / Banking Category: 'Waterslide' Barclays
Charity Category: 'Dreams of tomorrow' Greenpeace
Public Interest Category: 'Binge boy/girl' Home Office
Public Interest Category: 'Whodunnit' Home Office
Retail: 'Shadows' John Lewis
Media 'Mafia' Canal +
Clothing: 'Core values' Louis Vuitton


The awards underline a stalwart but perhaps slightly unpolished year for Ads in Europe and close 08 with a little French class that the Cannes showy-bunfight can no longer provide.

Roll on Meribel 09!

The Reel At Meribel

The Reel has landed in the wonderful and decidedly chilly Meribel once again..

Currently the festival has awarded Grand Cristal's in the categories of Marketing, Cyber and the Media category. Winning the Grand Media Cristal's for France and Europe was the brilliant Ad Auction for Ebay (featured in the February issue of The Reel).

Tonight sees the unveiling of the European Grand Cristal awards cermemony for Outdoor, Press, Integrated, Radio and of course Film. Tuesday sees the Meribel Young Directors Forum come to life, as 8 fresh Directors (who have yet to break into the commercial realm) get to mix with the advertising elite and French Directing legend Gerard Pires.

Obviously, we are there to let you know what happens and what is the good stuff... ... so keep your eyes peeled!