Tuesday 27 November 2007

NewsReel 27/11/07

The NewsReel is the new way for you to tell us your news and for us to tell everyone. Please send any adland news you may have at your disposal to Sam@thereel.net and we'll do our best to make sure it appears here.

Jung von Matt

The German publication ‘Manager Magazin’, a magazine for German managers, has once again compiled its annual index of the most creative advertisers in Germany, and Jung von Matt, the home of October’s country feature guest editors Bernhard Lukas and Arnault Lindemann, have clinched the top spot as the best ATL advertising agency and best internet advertiser.


The agency, with offices in Hamburg and Berlin, also topped five out of six categories in ‘Agentur Images ‘07’, a poll of 300 German marketing decision makers, conducted by the ‘Handelsblatt’ newspaper and the trade publication ‘Absatzwirtschaft’.

The awards are particularly noteworthy due to the impressive state of German advertising as a whole, if last month’s country feature is anything to go by, and we’re happy because it vindicates our decision to let them take the reins of our much-loved country feature last month - if you didn’t get to see it, below is an example of the kind of thing you missed out on. Ooh, we do spoil you…

Title: Symphony in Red

Client: Konzerthaus Dortmund

Agency: Jung von Matt, Hamburg




Jake Wynne-s at Prime Focus
















Prime Focus London (the commercials and broadcast post-production company born of the merger between Clear, VTR and The Hive) have brought in ex-HSI director/editor Jake Wynne as a visual effects director and editor. Jake started his career as an editor and won the BTAA Best Commercial Editing Award for Lucozade’s ‘Mods’ spot in 1999 - click here to view – and as one half of directing duo Jake & Jim (the other half being Jim Canty) he has directed several high profile promos for artists such as Geri Halliwell, Stereophonics and Paul Weller, as well as commercials for Nescafe, Sony PS2 and The Observer.

Simon Huhtala, MD at PFL explains his reasons for bringing Jake on board, ‘I’ve been working with Jake for almost 10 years, he loves the craft of film-making and truly understands the role post-production has to play in it. As a long term client of ours I know he has as keen an eye and attention to detail as our artists here at PFL. I’m keen to offer Jake’s skills to our film clients as well as our advertising clients, especially where the visual effects are particularly heavy or the director can’t always be available to supervise.’

Jake reciprocated the glowing praise by saying, ‘It’s an exciting opportunity to spread my creative wings within a structure that is developing in a very forward thinking way.’

It looks like a match made in heaven and we at The Reel are looking forward to featuring some of the work that results.


Meri-bells ring out before Christmas









Entries for the competitions at this year’s Meribel ad festival have long been closed and the representatives from The Reel have been honing their snowball throwing skills (but of course they’d never aim for you) and the beautiful French resort is gearing up for the grand opening on the 11th December. Watch out for our Meribel feature in this month's Reel.

Weekly short film festival








Due to the unavoidably late distribution of the newsletter we were unable to inform you of the great offerings at Short and Sweet this week. However, in retrospect, the following directors were featured and a good time was had by all (we can assure you we’ll be back on time next week to let you know what’s going on in advance):

Damien Bapst and Dan Creteur, Ken Wardrop, Chris Nolan, George Wu, Martin De Thurah, Florian Grolig, Jamie Rafn, and a special performance from Tim Key.

EVERY MONDAY:
Venue: Cafe 1001, 91 Brick Lane
Time: Films START at 19h30

EVERY TUESDAY:
Venue: AKA Bar, 18 west central street
Time: Films START at 19h00

For more info contact:
ben@shortandsweet.tv
julia@shortandsweet.tv

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