Thursday 19 March 2009

Where Were They?

This years Comic Relief spot saw no less than 13 brand mascots come together on camera and make a plea for consumer cash. But the crazy gang were not vying selfishly for their bit of the everyman’s pie – in fact the group were asking you not to buy teabags, or insurance or cereal or freeze-dried potatoes.

They were asking you to give to charity…



But who was missing from this brand mascot list of champions? Was this really the premiership of brand talismans ... or had they missed a couple?

We at the Reel thought they had missed a trick on a few…

Douglas - The Lurpak Man


Aardman’s superb trumpet playing maniac could have been the perfect play-pal for the angry mentalist meat man from Pepperami. Whilst the former is a bit of an animal, the buttery fellow’s dulcet tones could have spread a little more comedy gold on the piece.

Flat Eric


Levi’s 90’s talisman was an ideal sparring partner for the PG-tips Monkey. We were thinking a cage, an octagon and a fatman tag team partner to level Johnny Vegas… the smart money would have been on Matt Lucas being in his corner.

Homepride's Fred


Fred the flourgrader has been on the English tellybox since the dawn of time. Okay not the dawn of time, but Fred has been entertaining and flogging homepride flour since 1964. Why then did he not make it into the golden 13? Probably because he was too busy giving millions of pounds to Comic Relief or something…

Barry Scott


Missing out the undisputed king of bargain basement advertising and screaming VO’s ‘Barry Scott’ was a criminal faux-pas on the part of the Comic Relief team. We were flabbergasted that he wasn’t present, with his dirty penny ready to educate and entertain. Interestingly Scott has several foreign cousins Martin Grellis (in Australia) and Dan Dolan (in North America) who both have a penchant for Reckitt Benckiser.product “Easy-off BAM” and loud voice overs… hmmm….

Kia-Ora Crows


It’s too orangey for Comic Relief… Or rather it hasn’t been on the box for several years, which more than likely wrote these fabulous feathered junglebook-style characters out of the picture.

Mr Muscle


A wobbly re-brand from weed into weight-lifter was probably the reason that Mr (that’s actually his first name) didn’t make it into the hallowed comic relief 13. We preferred him when he was a douchebag…

The Milkybar Kid


Tough. Strong. Cant go wrong. Which bits of his resume didn’t Comic Relief look at? I mean, this kid was a NO BRAINER! Im assuming that current ASA rules have shackled the bespectacled hero to a cross or something, because really and truly, the Milkybar Kid should have been there.

P.S. We didn’t do Tony the Tiger because quite frankly, the idea of a talking tiger that eats frosted flakes is quite preposterous. HE WOULD HAVE EATEN EVERYONE IN THE ROOM!

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