NewsReel 13/03/08

Remember to keep sending in all your adland news - even if it is just shameless self promotion - and we'll do our best to feature it here. Please send all press releases or anything that could fall under the banner of news to sam@thereel.net.

CORRECTION TO BOOKLET

In the Shorts section of the February Reels the cracking short Bitch was unfortunately credited without a Production Company. The piece was made the by fabulous folk at Mustard, and we apologise profusely for the mistake. To view the short (and you really should 'cause it's great) check out the latest DVD or click here (website subscribers only).

BTAA

The annual BTAA's were held in London last night and adland's hangover is only just relenting. Amongst the big winners were Agency Fallon and Production Company Rattling Stick winning Agency and Production Company of the Year respectively. The Best TV Commercial of the Year went to the mighty Gorilla spot for Cadbury, with executions for Carling, Boots and Levi amongst those scooping up Golds. A full list is featured below, and if any don't ring a bell click here for a
rundown of many Reel featured winners.

Ad of the year: Gorilla

Agency of the year: Fallon

Production Company of the year: Rattling Stick.

Golds:

Alcoholic Drinks - Coors Brewers - Space
Best 30-60 Second Commercial - Skoda - Cake
Best 60-90 Second Commercial - Boots - Moment of Truth
Best 60-90 Second Commercial - Sony - Music Pieces
Best 60-90 Second Commercial - Cadbury - Gorilla
Best 60-90 Second Commercial - Sony - Play-Doh
Best Over 90 Second Commercial - Boots - Here Come The Girls
Clothing - Levi's - Dangerous Liaison
Confectionery and Snacks - Cadbury - Gorilla
European - Skoda - Cake
European - Sony - Play-Doh
Household Appliances - Sony - Music Pieces
Household Appliances - Sony - Play-Doh
International - Proctor & Gamble - Interview
John Webster Award for Best 30 Second Commercial - Skoda - Cake
Retail - Boots - Here Come The Girls
Vehicles - Skoda - Cake

Silvers:

Alcoholic Drinks - Coors Brewers - Out
Best 30-60 Second Commercial - Coors Brewers - Space
Best 30-60 Second Commercial - Sara Lee - Effortless
Best 30-60 Second Commercial - Coors Brewers - Out
Best 30-60 Second Commercial - The Big Yellow Storage Company - Tide
Best 60-90 Second Commercial - Volkswagen - Night Drive
Best 60-90 Second Commercial - Vodafone - Time Theft
Best Over 90 Second Commercial - Vodafone - Cartwheel
Best Over 90 Second Commercial - Vodafone - Time Theft
Best Over 90 Second Commercial - Levi's - Dangerous Liaison
Cinema Advertising - Volkswagen - Toy Story
Cinema Commercials Also Shown on TV - Coors Brewers - Space
Cinema Commercials Also Shown on TV - Levi's - Dangerous Liaison
Cinema Commercials Also Shown on TV - Adidas International - Impossible is Nothing - David Beckham
Confectionery and Snacks - Thorntons - Stuck
European - Levi's - Dangerous Liaison
International Series - Adidas International - Jonah Lomu, David Beckham, Gilbert Arenas
New Advertiser - The Big Yellow Storage Company - Tide
Retail - Boots - Moment Of Truth
Series - Sony - Play-Doh, Experiment, Music Pieces
Telecommunication Services - Vodafone - Cartwheel
Telecommunication Services - Vodafone - Time Theft
Toiletries - Sara Lee - Effortless
TV and Radio Promotions - BBC - Amazing Music - Russell Brand
Vehicles - Volkswagen - Night Drive

Bronze:

Alcoholic Drinks - Diageo - Tipping Point
Best 30-60 Second Commercial - Choice FM - Kill The Gun
Best 30-60 Second Commercial - BBC - People Like Us
Best 30-60 Second Commercial - Olympus - Toddler
Best 30-60 Second Commercial - Thorntons - Stuck
Best 30-60 Second Commercial - Volkswagen - Great Pretender
Best 30-60 Second Commercial - Diageo - Sea
Best 30-60 Second Commercial - Diageo - Tipping Point
Branded Content - Vodafone - Sir Percy
Cinema Commercials Also Shown on TV - Vodafone - Time Theft
Cinema Commercials Also Shown on TV - Sony Bravia - Theatre
European - Audi - Construction
International - Heineken - Jamaica
John Webster Award for Best 30 Second Commercial - Olympus - Toddler
Miscellaneous Consumer Products - Sony - Pose
Miscellaneous Consumer Products - Olympus - Toddler
Miscellaneous Consumer Products - BSkyB Ltd - Static
New Advertiser - Choice FM - Kill The Gun
Newspapers and Magazines - Mail On Sunday - Battle
Retail - John Lewis - Shadows
Retail - The Big Yellow Storage Company - Tide
Series - Adidas International - David Beckham, Everest Boys, Gilbert Arenas
Sponsorship Bumpers - Nestle - Hula, Card Trick, Rabbit, Toast, Skip, Basket Ball
TV and Radio Promotions - BBC - Amazing Music - Chris Evans
TV and Radio Promotions - BSkyB Ltd - Static
Vehicles - Audi - Construction
Viral - Coca Cola - Stockport
Web Based Advertising - Freixenet - The Key To Reserva