Thursday 14 February 2008

NewsReel 14/02/08

Remember to keep sending in all your adland news - even if it is just shameless self promotion - and we'll do our best to feature it here. Please send all press releases or anything that could fall under the banner of news to sam@thereel.net.

BAFTAs
Among the great and good of last Sunday’s BAFTA winners was ‘The Golden Compass’ for Achievement in Special Effects. Regular Reel resident Framestore CFC contributed key VFX work to the project and their VFX Supervisor Ben Morris was part of the contingent that went up to accept the award. That was not the only award that went to friends of The Reel; Aardman were victorious with their Luis Cook directed short ‘The Pearce Sisters’, which won the award for Best Short Animation.

Attia’s in Oursin
Caroline Attia, a director specialising in animation, has joined the roster of French production company OursinFilms. Her idiosyncratic style of animation can be viewed here.

New Spies
Toronto based Spy Films, home to previous Reel Ones to Watch Trevor Cawood, have added Lena Beug and David Drebin to their directors roster. Photographer Drebin is delving into moving pictures for the first time and Irish filmmaker Beug has previously won Best International New Director at the 2005 Shark Awards and garnered recognition for her MTV ‘Intro Guy’ campaign.



Phil Griffin is Rockhard
Phil Griffin, formerly of Anonymous Content, has joined Rockhard Films, Los Angeles, for spot and music video representation in the U.S. and Canada.

Recent music videos include ‘Rehab’ and ‘Back to Black’ for ‘complicated’ singing sensation and tabloid favourite Amy Winehouse, along with videos for Paul McCartney, Prince, Bon Jovi, and a dance extravaganza for Basement Jaxx.

In 2007, Phil made his foray into commercial directing, and has since directed spots for clients including Tk Maxx, GHD (featuring Helena Christensen), and Max Factor.

Phil Griffin joins the current roster of Rockhard Films, which houses Marc Klasfeld, Ray Kay, Keir McFarlane, Rob Pearlstein, and Tony Petrossian.


Don’t be coy, be Coy!
Mark Denton, formerly one third of Therapy Films, has set up Coy! More news of the sure to be exciting new London based production company will follow next week.

Badland
Rapper, businessman and Mr Beyonce Knowles, Shawn Carter, aka Jay-Z aka Hova aka Jigga Man, can now add Chairman of Translation Advertising to his list of monikers. We’re not sure if we’ll be crediting ‘Translation Advertising’ as the agency on any spots on The Reel any time soon, but hey, you all just got a little something in common with a hip hop legend and that’s gotta’ be newsworthy.

Caaaaars, they’re multiplying; it’s electrifying
Strictly speaking it’s not really news; more of a prediction, but who’d want to bet against this startling bit of computer generated animation finding its way in some shape or form into a car ad sometime soon? This was the second effort utilising the unique technology - that has since continued up to a 4k Project in the space of a year - but we think this is the best looking example. View it after the jump.

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