NewsReel 09/04/09

A new media mutt in the kennel

The communications A-Team of Peter Law, Veronique Rhys Evans, Sam Espensen and Georgie Easton have all left The Media Foundry, part of Cagney plc, and set up a new communications agency named Red Dog Communications. Founding clients of Red Dog include big dogs TBWA\London, STREAM\, The Viral Factory and Media Equals, with announcements of new client wins expected shortly.

Speaking of the new endeavour, Veronique Rhys Evans said "Red Dog has been set up to meet all the needs of our clients in this challenging environment. Some of the greatest ideas are borne out of recession, where there are great opportunities for a small, entrepreneurial business like ours. Like all the best dogs, we'll be smart, loyal and tenacious."

Red Dog Communications is a full service consumer and corporate agency. With a team this full of BITE, we’re sure they’ll be HOUNDed with offers and will LEAD the way in PUP-PR. GRRRRRRRRRRReat stuff! Ha ha ha … *groan*

http://www.reddogcommunications.co.uk/

Transparent’s seasonal signings

It's out with the old and in with the new, as Transparent "spring" into action with new signings US giant Kinka Usher and Argentinians Martin Hodara and Luciano Qulici for UK representation.

Past winner of the Directors Guild of America Director of the Year, Usher's recent 118 118 extravaganza for Brooklyn Brothers has brought him to a new UK audience. "The competition was formidable" says Eilon Kennet Transparent's MD "and we're delighted that Kinka has chosen to work through us in the UK. We already have interest from two major London agencies."

"We've been in discussion with Martin and Luciano for some time now and this is the perfect opportunity to formalise our agreement. Hodora has already shot his first job for the UK for Lowe."

To check out all of Transparent's directors go to http://www.transparentuk.com

Easter tele-treats!

If you’re appetite for The Great Escape and Bond has wained and you’re looking for a visual treat to entertain over the Eater weekend, Skellig, the latest movie by Feel Films & UK commercials director AJ Jankel, may be right up your street. Premiering on Sky on Easter Sunday, the film, adapted from David Almond’s multi-award winning and critically acclaimed book, is the first project to reach the screen from Sky’s investment fund committed to original drama in high-definition.

Director Jankel first exploded onto American and UK television as the co-creator/director of the memorable cyberpunk series, Max Headroom. With partner Rocky Morton she created original and inventive music videos for leading artists leading to numerous awards and the inclusion of their work in the permanent collection at New York’s Museum Of Modern Art. Jankel and Morton partnered with David Zander in 1991 to form highly successful production company MJZ. Jankel/Morton directed many commercials during their partnership winning accolades for brands such as Coca Cola, GM, IBM, AOL, Hellman’s, Bell, Speedo and for her Hallmark ‘Kiss’ campaign JANKEL earned “World’s Best Humour Commercial” and “Best Directed Commercial, Best of Show” at the International Broadcast Awards plus GOLD Award for “Best TV Commercial Campaign” at The Worldfest Remi Awards.

…and finally

We’re big fans of (Ke)Vin Deisel and Paul ‘The Charisma’ Walker here at The Reel, so imagine our excitement upon spotting that their latest opus has got the Addictive TV treatment. Following their official remix of Oscar winning Slumdog Millionaire, British audiovisual artists Addictive TV have just remixed the new blockbuster Fast & Furious. The film is produced by Hollywood studio Universal, who asked Addictive TV to create an alternative web-trailer.



This is Universal’s first foray into film remixing, and one which puts Addictive TV in the unique position of having now created film remixes for nearly every major Hollywood studio. The London based audiovisual artists and performers have made their name as trail-blazers in the art of audio/video remixing - especially when it comes to movies.

We can’t wait to see what these guys will do with The Expendables.